Postage Savings Opportunities

An Opportunity To Turn Lemons Into Lemonade
Millions of people are working from home which has created a unique opportunity to get your products in front of prospective buyers.
  • The stay at home orders have created an impactful increase in online spending.
  • According to a recent USPS study, 86% of consumers purchase items they saw in a catalog and use the company’s website to buy that item.
How can Calev Systems help you turn lemons into lemonade? Let us assist you to develop a direct mail campaign that complements your website and increases your ROI.
February 6, 2025
Discover how strategic signage enhances brand visibility, attracts customers, and boosts sales. Learn expert insights on the latest trends, materials, and placement strategies for impactful signage.
February 4, 2025
In an era where digital marketing often dominates, direct mail remains a cornerstone for customer engagement—notably when it leverages personalization. The days of generic mail pieces are fading; instead, businesses are turning to Variable Data Printing (VDP) to elevate their marketing game by delivering unique, tailored messages that speak directly to recipients.
December 30, 2024
In today’s digital age, the power of direct mail marketing continues to surprise many marketers. While digital ads and emails have their place, direct mail offers a tangible, personal connection that other channels can’t replicate. But it’s not just about sending mail; it's about doing it effectively. By implementing strict quality control, leveraging co-mailing and commingling techniques, and staying updated with USPS promotions for 2025, you can optimize your campaigns to boost return on investment (ROI) and ensure your mail stands out.
January 15, 2024
USPS filed on 12/29 their calculations for the July 2024 rate increase.
July 10, 2023
New Allied Printing Services: New ParaAllied Printing Services Begins New Year With First New Koenig & Bauer Rapida 106 X Double Coater Perfector UV Press in the U.S.
May 9, 2023
New Allied Printing Services: New ParaAllied Printing Services Begins New Year With First New Koenig & Bauer Rapida 106 X Double Coater Perfector UV Press in the U.S.
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